How Can Google Website Optimizer Help My Business?
Many people have heard of Google Analytics, but have you heard of Google Website Optimizer? Google Website Optimizer allows you to test and fine tune the workings of your site. Basically, you set up “experiments” to change around the layout and wording of your content. Google serves up these different versions to your visitors and...
Read more…Five Easy Ways to Improve Yourself and Your Business
As an established freelancer it might be easy to stay where and how you are. You’ve got plenty of work and clients, so why do you need to change right? Unfortunately, it’s this mindset that leads to slow downtimes and possibly failure. The internet and the way we use it changes every day and if...
Read more…The Review of REWORK by Jason Fried of 37Signals
I seem to have been lucky enough to buy several great business books, because I feel like my last reviews have all been “Must have!” However, I think I was wrong when I said that, because I just finished reading REWORK. And now I really mean it when I say “WOW. This is a must...
Read more…Contribute Friday: How Do You Find Your Clients?
What’s been the most successful way you’ve found clients? Mine’s been cold emailing, twitter and guest blogging. image by blumpy
Read more…To Be A Better Business You Gotta Forget Your Services
Why is it that some businesses succeed and others don’t? Could it be that the business that succeeds is better at what they do than you are? Maybe, but probably not. Why is it that some businesses that do crappy work succeed more than other businesses that do better work? It’s because they’re not doing...
Read more…The Fear of Freelancing: Why You Could Be Hurting Yourself
Several months ago, I wrote up a six month plan to become a freelancer. Even though I thought that this plan was pretty rock solid I still got several commenters who mentioned they wouldn’t start freelancing. Why? Not because they loved their 9-5 jobs or because they thought the idea of running their own business was...
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