How Can Google Website Optimizer Help My Business?
Many people have heard of Google Analytics, but have you heard of Google Website Optimizer? Google Website Optimizer allows you to test and fine tune the workings of your site. Basically, you set up “experiments” to change around the layout and wording of your content. Google serves up these different versions to your visitors and...
Read more…Are “The Experts” Really Experts?
There’s been a lot of backlash lately against the terms “guru” and “expert”, especially when dealing with SEO and social media. Frankly, these terms have irked me for some time, but I’m glad to see this is finally catching on. What makes these people experts? And why are we so quick to jump and follow...
Read more…SEO 101: Basic Search Engine Optimization
Search engines can be a huge referrer of traffic when used properly. In this post I would like to explain exactly how these search engines rank and how you can improve your search engine ranking. I would like to begin by saying it will take time for search engines to index your site after you’ve...
Read more…You Don’t Need A Framework If You Have A Good Developer
Everyday I come across new CSS or WordPress frameworks that people claim you “must” use to be a good developer. I disagree strongly. For an idea of what some of these frameworks are, you can check out Thesis Theme, and SpeckyBoy’s post on the top 12 CSS frameworks. A lot of clients try to push using...
Read more…The 10 Secret Myths Of Website Development
Unfortunately for web developers, there are many myths about development that clients, and even some junior developers, believe about websites. Many believe we have magic buttons or that it’s only a matter of copy and paste to do what we do and make their site successful. These beliefs can harm both your business and client...
Read more…10 Essential Plugins Every WordPress Blog Should Have
WordPress is known for being one of the most powerful open-source blogging platforms today. Not only does it work great for blogs–it also functions as a regular content management system, which also makes WordPress one of the most popular platforms. One of the reasons that makes WordPress so popular is the free plugin community. Plugins...
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